How GM plans to beat Tesla

GM, however, says it’s making new breakthroughs in battery technology that will recharge its image as a leader in electric vehicles. Yahoo Finance recently caught up with GM’s product development chief, Mark Reuss, at an auto-industry event in upstate New York, where we asked about GM’s electric offerings. Reuss said GM is beginning to scale battery technology at a faster pace, which ought to lower costs, make electrics more affordable, and boost the distance they can go on a single charge. “It’s got a long runway,” Reuss says of EV technology in the video above. “We are lower [on cost] that many of our competitors, and we’ve arrived there quicker.”

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.2015 Chevrolet Bolt EV Concept all electric vehicle.

2015 Chevrolet Bolt EV Concept all electric vehicle.

The showcase for these breakthroughs will be the Chevy Bolt, due to go on sale late next year. The Bolt, unveiled as a concept car earlier this year, has been a target of some skepticism given that GM’s first mass-market plug-in, the 2011 Chevy Volt, missed sales targets even though GM hyped it with Trumpian zeal. Some critics also wonder why GM chose a name that rhymes with Volt and seems likely to confuse casual buyers.

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